Marketing

Homemade science

Homemade art is essential. It’s the only kind that resonates. A human, doing something that might not work. Something generous. Homemade cuisine is the basis of all the food we eat. A chef, a terroir, a culture, coming together to make something memorable, real and delicious. And homemade solace, the human to human connection of one person to another is at the heart of who we are. But homemade science and homemade engineering are obsolete. That’s because science and engineering are about rigor. Show your work. Do the math. Prove it. Darwin and Newton and Galileo began as homemade scientists, but then they shifted gears and put in the effort to show their work and test their work. That’s the difference between alchemy and calculus. The other elements of our lives depend on

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Marketing

How can you edit and organize your content with Scoop.it

You already know that content curation can empower not just your content marketing, but all of your marketing efforts across the board. Some of the biggest challenges that come with content curation include questions like: How can I find the right content to curate? What should be my content curation strategy? Can I curate content without spending too much of my time? We’ve put together a guide on discovering and curating content with Scoop.it—make sure to check it out if you already haven’t. Now that you have the right tools to find and curate content, your next challenge may be this one: how can I edit and organize my content to make it easy to find, read, and share? In this guide, we’re showing you how to keep track of all you best content with Scoop.it. Let’s go! Scoop.it topics:...

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Marketing

Meet AWeber’s Smart Designer!

AWeber’s Smart Designer is a free, intelligent design assistant that lets you automatically create an amazing-looking, branded email template in seconds. That’s right: seconds!   In a snap, AWeber’s Smart Designer analyzes your website or social media account for logos, imagery, and colors, and then automatically builds a gallery of ready-to-use, custom email templates for your business.  If you’re an AWeber customer, Smart Designer will add your favorite template to your account. Not an AWeber customer? Create your template, and then sign up for a free trial with AWeber. We'll automatically add it to the template gallery inside your account so you can start using it. AWeber’s Smart Designer is our latest powerfully-simple feature that makes it easier than ever to conn...

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Marketing

Scoop.it new feature: level up your email newsletter campaigns in Scoop.it

The way we feel about newsletters here at Scoop.it was never a secret. Some platforms diminish your reach so much it can destroy your business if you rely on them (looking at you, Facebook), and others get entirely wiped off the face of the planet (looking at you, Google+). This dynamic will never end—platforms will always keep emerging and disappearing. But the one thing you will always have control over—instead of being at its mercy—are emails. Our inboxes are a private, protected space and unlike with hundreds of accounts we’re happy to follow on social media, we only let the selected people and companies into our email inbox. This is why we’re thrilled to introduce you to our updated Newsletter feature in Scoop.it Enterprise. In this post, we’ll show you around and c...

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